If you are an entrepreneur, you might want to sell your business one day (or at least have that option). There are many issues to tackle in order to make selling a real possibility. For one thing, you need to identify a potential buyer.
This podcast episode provides an overview of the two main groups of potential buyers: strategic and financial. I suggest some issues to consider when looking for each kind of buyer and I explain why I would always prefer a strategic buyer.
Finish Big: How Great Entrepreneurs Exit Their Companies on Top by Bo Burlingham
Listen to Episode 207 (15 mins)